Crisis management can sometimes be just a sincere apology
A great piece of #crisismanagement. Last weekend in most of the nationals a story ran about Vogue Magazine’s publishers asking The Star Inn at Vogue pub in Cornwall to change its name as it might “cause problems”. The articles ran an apology which Vogue issued quickly after realising they had been a bit hasty sending
A great piece of #crisismanagement. Last weekend in most of the nationals a story ran about Vogue Magazine’s publishers asking The Star Inn at Vogue pub in Cornwall to change its name as it might “cause problems”. The articles ran an apology which Vogue issued quickly after realising they had been a bit hasty sending out the name change letter. Vogue publishers Condé Nast have managed to take the sting out of the tail with this decent follow-up – presenting the pub with a framed version of the apology. There was also a handwritten note with the framed apology that said: “From one Vogue to another – please accept our apologies”. Simple but effective piece of crisis management.
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